Certified Professional Category Analyst (CPCA) Practice Exam 2026 - Free CPCA Exam Practice Questions and Study Guide

Question: 1 / 400

Which of the following phrases best describes facings in category management?

The count of product slots going across the shelf

The phrase that best describes facings in category management is related to the count of product slots going across the shelf. Facings refer to how many visible lateral surfaces of a product are displayed on the shelf. This metric is crucial because it can influence consumer purchasing behavior; products with more facings are often perceived as more available, increasing the likelihood of a purchase.

In effective category management, understanding how many facings each product has aids in analyzing shelf space allocation, maximizing visibility, and ensuring competitive positioning within the category. This ultimately impacts sales performance and inventory management strategies.

On the other hand, the total number of products available refers to the overall assortment offered but does not specifically address how products are displayed on shelves. The arrangement of products in a display pertains more to merchandising tactics rather than the specific measurement of facings. Lastly, the depth of stock on shelves relates to how much of each product is in inventory at any given time, which is distinct from the concept of facings.

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The total number of products available

The arrangement of products in a display

The depth of stock on shelves

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